The Best Marketing Trends of 2014

Fiducia Marketing

Fiducia Marketing Trends Flickr CC via ebayink

Marketing is a constantly changing industry. As new ways to reach consumers are created and developed, marketers are coming up with new strategies to bring attention to their brands. The last few years have seen an increase in social media and mobile usage, and marketers are ready to hop aboard new strategies to reach new audiences. Here are a few marketing trends that Fiducia Marketing believes are starting to heat up.

Cross-Screen Marketing

Everyone’s got a cell phone, but the large number of tablet users is a brand new arena for marketers to take advantage of. Cross-screen experiences will continue to grow, as more people use two screens to digest their media. Integrated campaigns that utilize all screens, including TV, tablets, cell phones, and laptops, will focus on the demographic of those who use more than one screen to get their content. Many people in the…

View original post 378 more words

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s